Eli

Erzsebet Frey (Eli Frey) is an ecologist and online entrepreneur with a Master of Science in Ecology from the University of Belgrade. Originally from Serbia, she has lived in Sri Lanka since 2017. Eli has worked internationally in countries like Oman, Brazil, Germany, and Sri Lanka. In 2018, she expanded into SEO and blogging, completing courses from UC Davis and Edinburgh. Besides Litepreneur, Eli has founded multiple websites focused on biology, ecology, environmental science, sustainable and simple living, and outdoor activities. She enjoys creating nature and simple living videos on YouTube and participates in speleology, diving, and hiking.

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Google AI Sales Assistant: Impact on SEO and Preparation Guide

The advent of Google’s AI Sales Assistant is poised to revolutionize the landscape of search engine optimization (SEO). As businesses and digital marketers brace for the impact of this innovation, understanding its implications and preparing accordingly is crucial. Here, we dive deep into what the Google AI Sales Assistant means for SEO and how to …

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Google Search CTR Data Shows Industry Trends Shift – Search Engine Journal

In a recent revelation, Google has provided new insights into click-through rate (CTR) data that reflects how industry trends are shifting in today’s digital landscape. This comprehensive data, now available for marketers and business owners, sheds light on how various sectors are performing in terms of search engine visibility and customer engagement. Why is Google …

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Google penalizes established publishers for ‘Parasite SEO’ tactics

Google Penalizes Established Publishers for ‘Parasite SEO’ Tactics Understanding Parasite SEO Parasite SEO refers to unethical tactics where publishers exploit high-ranking websites to skyrocket their own rankings in search engine results. This involves creating content on authority domains to gain credibility and manipulate search rankings unfairly. While it can offer short-term gains, it compromises the …

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7 Expert Tips Outsmart AI, Climb Search Engine Ranks – Entrepreneur

In the ever-evolving world of SEO and digital marketing, staying ahead of algorithms, especially AI-driven ones, is crucial for businesses looking to climb search engine ranks. Here are seven expert tips to help you outsmart AI and enhance your SEO strategy. Understanding AI in SEO AI’s influence on search engine algorithms is growing exponentially. It’s …

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Google Retires Search Console Page Experience Report: What’s Next?

Google Retires Search Console Page Experience Report: What’s Next? The significance of the Search Console’s Page Experience report in SEO cannot be understated. However, Google has officially announced the retirement of this tool, prompting many digital marketers and SEO specialists to wonder what this change means for website optimization moving forward. Let’s explore the details …

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SEO Reality Check: 13 Hard-Hitting Truths You Need to Hear

In the ever-evolving world of digital marketing, search engine optimization (SEO) remains a crucial element for businesses to thrive online. However, there are some harsh realities about SEO that many marketers need to comprehend to effectively utilize it. Here is a reality check on the 13 hard-hitting truths you need to hear about SEO. The …

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Avoid These 13 Harmful Black Hat SEO Techniques

In the ever-evolving world of digital marketing, Search Engine Optimization (SEO) plays a crucial role in determining the success of your online presence. However, not all SEO practices are created equal. While some strategies can elevate your website’s ranking, others, known as black hat SEO techniques, can lead to penalties and irreparable damage to your …

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Forbes, CNN Lose Millions as Google Tanks Affiliate Businesses – Adweek

In recent developments, Forbes and CNN, two of the most prominent media institutions, have reported significant losses due to a sharp decline in their affiliate marketing businesses. This unfortunate circumstance has unfolded as a direct consequence of Google’s decision to revamp its advertising policies. Here’s an in-depth look at what happened and its potential implications. …

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Latest Google Core Update: November 2024 Rollout Details & Impacts

Google has once again stirred the digital landscape with its latest Core Update released in November 2024. This much-anticipated update holds significant implications for website owners, digital marketers, and SEO professionals worldwide. We’ve geared into the depth of what this rollout entails and how it potentially impacts search engines and online visibility. Understanding the November …

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Server Access Logs: SEO Guide for 2025 – Search Engine Land

In the digital landscape of today, understanding server access logs is more crucial than ever for successful SEO strategies. With 2025 around the corner, adapting to changing technologies and search engine behaviors can position your website ahead of the competition. Here’s a comprehensive guide to help you navigate through server access logs and leverage them …

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