Eli

Erzsebet Frey (Eli Frey) is an ecologist and online entrepreneur with a Master of Science in Ecology from the University of Belgrade. Originally from Serbia, she has lived in Sri Lanka since 2017. Eli has worked internationally in countries like Oman, Brazil, Germany, and Sri Lanka. In 2018, she expanded into SEO and blogging, completing courses from UC Davis and Edinburgh. Besides Litepreneur, Eli has founded multiple websites focused on biology, ecology, environmental science, sustainable and simple living, and outdoor activities. She enjoys creating nature and simple living videos on YouTube and participates in speleology, diving, and hiking.

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Google Loses €2.4B Battle Against Small Business Founders – SEO Insights

Introduction: Google’s Legal Setback Google, the tech giant synonymous with internet search and digital advertising, recently suffered a significant legal defeat in its antitrust battle. The European Court of Justice ruled against Google, imposing a staggering €2.4 billion fine. This decision marks a pivotal moment in the ongoing debate around market dominance and competitive fairness, …

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Google AI Overviews Now available in over 100 countries for Search

Introduction Google continues to expand its innovative technologies across the globe, with the latest addition to its lineup being AI Overviews. This cutting-edge feature is now available in more than 100 countries, enhancing the way we interact with search results. With AI Overviews, Google aims to provide users with better, more comprehensive insights directly in …

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How Google Search Demotes Off-Topic Content on Websites

Understanding Google’s Approach to Off-Topic Content Google, a pioneer in the search engine industry, employs sophisticated algorithms to determine the relevance and quality of website content. One area Google consistently refines is how it deals with off-topic content. In a world where a website’s success can hinge on its search engine ranking, understanding how Google …

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Google Search Console: No Data for October 28 – Report

Google Search Console: No Data for October 28 – Report The Mysterious Case of Missing Data Website owners, SEO analysts, and digital marketers often rely heavily on Google Search Console for crucial data insights. However, an unexpected occurrence on October 28 has left many in the industry perplexed. Google Search Console failed to provide any …

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Google’s SEO Tip: Fixing Canonical URLs for Better Rankings

Understanding Canonical URLs Before we dive into Google’s advice, it’s important to understand what “canonical URLs” are. A canonical URL is the preferred URL for a set of duplicate or similar pages. This tells search engines that a specific URL is the master copy of a page and should be prioritized in search results. Without …

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Advanced SEO: Elevate Your Keyword Strategy for Better Results

Introduction to Advanced SEO and Keyword Strategy The world of SEO is constantly evolving, and mastering advanced SEO strategies can significantly boost your website’s visibility in search engine results. One of the most critical components of SEO is keyword strategy. To achieve better results, it’s essential to elevate your approach to keyword research and implementation. …

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Is ARIA used in Google Search? Unlikely – Explained.

Understanding the Intersection of ARIA and Google Search In the world of web development and search engine optimization (SEO), various technologies and methodologies strive to enhance the user experience and boost the visibility of content. One such technology is ARIA (Accessible Rich Internet Applications), which has been gaining attention in the context of accessibility. But …

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Semrush acquisition of Search Engine Land: What it means

Introduction In a significant move within the digital marketing and SEO industry, Semrush, a leading provider of online visibility tools and analytics software, has acquired Search Engine Land, a prominent news outlet focusing on search engine marketing and optimization. This acquisition marks a pivotal moment for both companies, opening new avenues for growth and enhanced …

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Maximize Content Depth and SEO in 2025 with Search Engine Land

Introduction As we look towards 2025, it is crucial to understand how to maximize content depth and SEO to keep pace with evolving search engine algorithms. With Search Engine Land shedding light on strategies that will define this era, digital marketers and content creators need to adapt their strategies accordingly. Understanding how to develop deeper …

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SEO Guide: Content Length, Depth, and Optimization Strategies in 2025

SEO Guide: Content Length, Depth, and Optimization Strategies in 2025 Introduction to SEO Trends in 2025 As we approach 2025, the landscape of Search Engine Optimization (SEO) continues to evolve. With search engines getting smarter and user behavior constantly changing, staying ahead of the curve is essential for bloggers, marketers, and businesses alike. The key …

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