Eli

Erzsebet Frey (Eli Frey) is an ecologist and online entrepreneur with a Master of Science in Ecology from the University of Belgrade. Originally from Serbia, she has lived in Sri Lanka since 2017. Eli has worked internationally in countries like Oman, Brazil, Germany, and Sri Lanka. In 2018, she expanded into SEO and blogging, completing courses from UC Davis and Edinburgh. Besides Litepreneur, Eli has founded multiple websites focused on biology, ecology, environmental science, sustainable and simple living, and outdoor activities. She enjoys creating nature and simple living videos on YouTube and participates in speleology, diving, and hiking.

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22 SEO Experts Predictions 2025: Insights From Search Engine Pros

The future of SEO is constantly evolving, and staying ahead of the curve is essential for anyone involved in digital marketing. As we look ahead to 2025, several SEO experts have shared their predictions and insights into what to expect in the coming years. ## The Evolution of Search Algorithms Search algorithms are becoming more …

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Rand Fishkin reveals SEO opportunity shrinking: Key insights to consider

Rand Fishkin, a prominent figure in the world of search engine optimization (SEO), has recently shed light on an alarming trend that affects businesses and digital marketers worldwide: the shrinking opportunities in SEO. This revelation is sparking conversations across the SEO community, urging professionals to rethink their strategies and approaches. Let’s dive into the key …

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ChatGPT Search Errors Misattribute, Misquote News – Search Engine Journal

ChatGPT Search Errors Misattribute, Misquote News In the rapidly evolving landscape of artificial intelligence, accuracy and reliability are paramount, especially when it comes to information retrieval and quoting sources. However, even advanced systems like ChatGPT are not immune to pitfalls, as evidenced by recent reports of search errors leading to the misattribution and misquotation of …

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Decoding LLMs: How to Boost Visibility in AI Search

In today’s ever-evolving digital landscape, where Artificial Intelligence (AI) is becoming increasingly prominent, businesses and content creators must adapt to stay competitive. One of the most effective ways to enhance visibility in AI search results is by understanding and implementing the principles of Language Learning Models (LLMs). In this blog post, we’ll delve into how …

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Ultimate Guide: Page Experience in 2025 – Search Engine Land

In the rapidly evolving world of digital marketing, understanding the nuances of page experience is crucial. As we look towards 2025, businesses must adapt to the growing demands of search engines and user expectations. This ultimate guide will delve into all aspects of page experience to help you stay ahead of the curve. What is …

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5 Game-Changing GEO Trends Shaping Search’s Future

The landscape of search is continuously evolving, and one of the most significant catalysts for this change is the integration of GEO-specific trends. These geographic trends are not just influencing how search engines operate but are also reshaping how businesses approach SEO. Let’s dive into the five game-changing GEO trends that are setting the stage …

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Google Search CTR Data Reveals Shifting Industry Trends for 2022

In the ever-evolving world of digital marketing, understanding search engine trends is crucial for businesses aiming to stay ahead of the curve. The latest Google Search Click-Through Rate (CTR) data offers invaluable insights into industry changes as we move through 2022. This article will delve into the key findings and their implications for marketers and …

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Google AI Sales Assistant: Impact on SEO and Preparation Guide

The advent of Google’s AI Sales Assistant is poised to revolutionize the landscape of search engine optimization (SEO). As businesses and digital marketers brace for the impact of this innovation, understanding its implications and preparing accordingly is crucial. Here, we dive deep into what the Google AI Sales Assistant means for SEO and how to …

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Google Search CTR Data Shows Industry Trends Shift – Search Engine Journal

In a recent revelation, Google has provided new insights into click-through rate (CTR) data that reflects how industry trends are shifting in today’s digital landscape. This comprehensive data, now available for marketers and business owners, sheds light on how various sectors are performing in terms of search engine visibility and customer engagement. Why is Google …

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Google penalizes established publishers for ‘Parasite SEO’ tactics

Google Penalizes Established Publishers for ‘Parasite SEO’ Tactics Understanding Parasite SEO Parasite SEO refers to unethical tactics where publishers exploit high-ranking websites to skyrocket their own rankings in search engine results. This involves creating content on authority domains to gain credibility and manipulate search rankings unfairly. While it can offer short-term gains, it compromises the …

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